IN IN3978MU2013A

"METHOD AND SYSTEM FOR ADAPTIVE OUTBOUND CAMPAIGNS"

Abstract

A method and a system for adaptive outbound campaign are provided. The system includes a monitoring module for real-time monitoring of public sentiment to an outbound campaign. Further, the system includes an adaptive module communicably coupled to the monitoring module. The adaptive module further adapts one or more parameters corresponding to the outbound campaign based on the monitored public sentiment.

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